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Wednesday, June 09, 2021

MAGGI® Celebrates the Pesta Ka’amatan Season: Pays Special Tribute to Frontline Heroes

The annual Jom Masak & Menang Bersama contest is back this year with great prizes to be won including the grand prize - a Mitsubishi Triton worth more than RM100,000!

The soul of Tadau Ka’amatan is that of thanksgiving and heritage, celebrated over a spread of local delicacies and favourites. For MAGGI®, it has always been a privilege to hold a special place in the Sabahan kitchen, whether it’s for everyday cooking or special dishes lovingly prepared during festive seasons.

“At the core of the Tadau Ka’amatan harvest festival lies the story of patience, diligence and hard work. While the unprecedented COVID-19 pandemic has changed the dynamics of how we live and celebrate these special occasions with our loved ones, MAGGI® hopes to continue to support and be an everyday ally to the people of Sabah during these challenging times,” says Geetha Balakrishna, Business Executive Officer, MAGGI®, Nestlé (Malaysia) Berhad.

To kick off the Tadau Ka’amatan celebrations and add some festive cheer this year, MAGGI® will pay special tribute to healthcare and frontline heroes across Sabah and Sarawak by donating 20,000 MAGGI® Hot Cups via the Malaysian Red Crescent Society in May 2021.

“This small gesture of appreciation on our part is our way of saying thank you to our healthcare and frontline heroes for their courage, selflessness, and dedication in helping the nation battle against COVID-19. We also hope to bring a little cheer to everyone with the return of our annual Jom Masak & Menang Bersama contest,” says Geetha.

This year, the MAGGI® Jom Masak & Menang Bersama contest will start May 1 and end on June 30, 2021. Participants stand the chance to win RM135,000 worth of prizes including the grand prize – a Mitsubishi Triton 4WD, cash prizes and Tefal woks – as part of the weekly giveaways throughout the contest period.

Prizes include:

Grand Prize: 1 x Mitsubishi Triton (4WD) – Worth RM 106,000

First Place Prizes: 8 x RM 2000 Cash Prizes

Weekly Prizes: 9 weeks x 9 x Tefal Wok – Worth RM 169 each

How to participate:

Simply purchase participating MAGGI® products, and submit the entry and their contact details in one of two ways:

Via WhatsApp: Include name and MyKad No. on the original receipt as proof of purchase, snap a photo and send the photo via WhatsApp to 018-228 0177.

Via Mail / Contest Drop Box: Fill in the entry form with the required details and send the form together with the proof of purchase (to be inserted in an envelope) to the P.O. Box address or contest drop box.

Easy right?

Nestlé Malaysia also started the Sustainability Initiative.

As part of global efforts to tackle the plastic waste crisis, Nestlé, the world’s largest food and beverage company, declared its global commitments to a waste-free future in 2019, including making all of its packaging recyclable or reusable by 2025.

On-Pack Recycling Guide Box

In 2020, Nestlé Malaysia introduced a harmonized recycling labelling system on all Nestlé product packaging to better educate and encourage Malaysians to responsibly dispose their Nestlé product packaging post-consumption.

The on-pack Recycling Guide Box uses simple illustrations to inform consumers on the recyclability of each component in the product packaging, as well as which bin each component belongs to. The labelling system also tells consumers when a certain component is not recyclable, so that they would be able to separate the trash from the recyclable materials easily.

Nestlé Malaysia is targeting to incorporate the Recycling Guide Box in at least 80% of all Nestlé recyclable packaging by 2021, with the objective to reach 100% in 2022.



Nestlé Malaysia has also worked with key stakeholders like the Petaling Jaya City Council (MBPJ) and iCycle to launch recycling collection programmes involving kerbside collection to encourage good recycling habits amongst local communities in Malaysia. Nestlé’s operations partner, KPT Recycle Sdn Bhd, executes the on-ground collection to ensure the waste is managed responsibly and channelled to the specific recyclers, so that none of its packaging, including plastics, end up in landfills or as litter.

For more information on the MAGGI® Jom Masak & Menang Bersama contest and other campaign deals, visit the MAGGI® website: www.maggi.my or follow us on Facebook: www.facebook.com/MaggiMalaysia.




1 comment:

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